Thursday, 29 September 2016

Week 3 Story 5

https://www.theguardian.com/media/2016/sep/29/daily-mail-cost-cuts-dmgt

Daily Mail owner to cut more than 400 jobs as it battles 'challenging market

This article from the Guardian says that the Daily Mail (A competitor) has to axe over 400 jobs from its human resources. This is because it has been ordered to pay fees going upwards of around £million. It says that most of it's editorial jobs will be secure as they don't want to face a slip in quality. Although this would be a large cost for DGM (Daily Mail's parent company) there ad revenues online has risen 18% since August giving them some support.

When researching this story further i noticed that the Daily Mail itself hasn't posted about it axing jobs but its competitors have, this may be because they're not proud of the fact they have to loose so many people in order to make a profit. Also the jobs being axed come from more people in marketing  and ad sales and not from there editors. In a time like this where jobs in the media are getting much more competitive because of the shrinking market it won't be unusual to see more dramatic job cuts like this.

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